Merchant One Reviews: 5 Ways to Optimize Your eCommerce Website
A difficult eCommerce checkout system can be enough to lose a sale. A simple, secure, and clear online checkout, on the other hand, can provide a positive experience for customers that helps build loyalty and keeps them coming back. As a business owner, customer experience should be a priority. Merchant One offers eCommerce solutions for businesses that are looking to streamline their online checkout systems. But before your customers get to the shopping cart and checkout stage, you need to get them to the site in the first place, and make it a friendly place to navigate, before these hits convert into sales. Let’s look at some easy ways to optimize eCommerce sites. 1. Product Page SEO Begin optimizing your eCommerce website with SEO keyword research. That is, find out what keywords your target audience is searching for online, and how you can place them in your website to rank higher on Google (and other) search engine results. It’s not just blog post and welcome pages that ne...